Throughout my time with COLAB, I have been able to sample a wide variety of subcategories within the advertising world.
I still haven’t decided which path to pursue post-school;however, within the account management path, I’ve been especially fascinated with brand strategy, social media and creative research.
Let’s talk social media marketing for a moment, shall we?
social media
During my time at Anvil, I was assigned to develop a social media plan – as I spent more time with social media, I began to realize what a monumental and drastic change this is from traditional advertising….
It’s very interesting to be able to read about your experience at Anvil. Forrester research is a cool company. I recently met Charlene Li at the Internet Strategy Forum. The best part of her speech was the POST Methodology:
http://blogs.forrester.com/photos/uncategorized/2007/12/11/post_method_2.jpg
That is interesting! At this point, what interests me most is what will happen to the future of social media…