Great start to cre8con with On Your Feet! Improvised creativity activities. Damali Ayo – Crow Clothing – great speaker. Felt like I was watching our Sameunderneath presentation, but either way, she was a fabulous speaker, extremely captivating (hmm, Ryan anyone?!) And then there was Jelly Helm. I’m pretty sure within 30 seconds, the entire audience [...]
Posts Tagged as ‘branding + advertising’
September 1, 2008
brands can spark movements
…today, learning from the past, and using new digital strategies, brands can spark popular movements among millions of people around the country and around the planet…
August 25, 2008
advertising: it’s the journey, not the destination
Ok, so that’s not completely true. HOWEVER… The destination of course is important, but in my opinion, the process and strategy is what constitutes a quality campaign. With this said, I have to say I am quite happy with team Kiwi’s process & brand strategy for our Sameunderneath campaign: (just a tasting, there is a [...]
August 18, 2008
final COLAB eval.
I still can’t believe COLAB is over!! Overall, great first year! As this was the first year, I am extremely impressed with the program as a whole – congrats to the CoLab board for bringing such a great idea to life! With that said, and with a few days to let it all sink in, [...]
August 16, 2008
Marketing, public relations, advertising, branding
A simple explanation – the difference between marketing, public relations, advertising and branding.
August 2, 2008
The New Group & Livengood and Nowack
Again, have I mentioned how amazing the agencies have been? This week two of our agencies have been generous enough to host parties for the COLAB-ers which I especially appreciated, as neither agency is part of my agency rotation. It was nice to be able to spend time at these agencies to talk with employees, [...]
